My teacher is no more. Professor Michael Gurevitch
passed away this morning.
As I fight my tears in disbelief, I am also smiling
at my various imaginings. In my little world of
unbridled imaginations, Prof Gurevitch was Woody
Allen’s
Side Effects and head of McLuhan’s
Global Village. He was the moderator of the
noise in my world of blogs. He was the caricaturist
of the planet myspace. Prof Gurevitch was the
professor without the difficult words. He was the
guide with the greatest wits. He was a scholar who
knew his roots. A teacher ever willing to learn. He
was the one who I always wanted to emulate. And I
shall always do.
So what if he is no more in this world? Certainly, he
will be missed terribly by his most loving family; he
is going to be missed on the corridors of the College
in Maryland by his colleagues. He is also going to be
missed at the committee meetings and classrooms by
the graduate students, no doubt.
But more importantly, it is his presence that will be
felt forever as media studies will continue to be
researched upon. It is his contributions to global
comparative analysis that will help shape future
perceptions as the world shrinks even further. It is
Professor Gurevitch’s staunch refusal to limit to the
dichotomies that will pave the way for eliminations
of schools of thoughts in a deeply divided world of
media theories.
And personally for me, he shall reside in my mind and
heart, in my pen and keyboard, in my thoughts and
actions, than he will ever likely to be missed.
Before I attended the very first class with him, it
was my beloved professor, Dr John W Cordes who
offered me an introduction. So deeply in love with
Prof Cordes’ class that I was, I was slightly
apprehensive of leaving the room for the next. Prof
Cordes asked me, “Whose class is next?” I said, “Dr
Gurevitch’s”. I remember very vividly the reply given
by Prof Cordes: “Oh is it? I am so jealous and you
are all so fortunate that you shall now be attending
to a lecture by Michael!”.
Prof Cordes is always a man of very few words.
Although intensely philosophical at heart, he is
always concise, and although deeply theoretical, he
spoke s a little. And yet, when he offered such a
rich tribute to a living professor that one usually
reserves for the legends and myths, I could not wait
any longer to meet with Prof Gurevitch.
The professor at the Media Theory class was not
visibly impressive. He was not dressed in a suit. He
was not articulate in his words. He was not polite
enough to be the quintessential gentleman. He was not
elite enough to be a full professor of a research
university. On the contrary, he was the most casual
presence in the classroom. He was extremely sarcastic
when it came to most thoughts. He was the one who
would turn the student’s question upside down and
then ask the student what is meant by turning a
question upside down.
For Prof Gurevitch, asking the question was not
enough. Asking the right questions was crucial.
Watching the TV was not inducing violence. Getting
afraid of the televised cops was. Presidential
elections were not important enough to be in the
media. Media were more important for the presidential
candidates to continue the fanfare. Would violence
stop if there were no video games? Would everyone be
so obsessed with their presidents if the television
attended to more important issues?
Is it the driver or the bus that’s saying hello to
you when you step inside? Why are people so polite in
their interactions? Is it because the society is so
highly segmented so as to lead to instrumental
relationships? Are we gossiping more about the
celebrities than our neighbors? No, gossiping is not
bad. We have just been overlooking the scene outside
the windows, if at all we open it once in a while.
Prof Gurevitch was equally sarcastic of the
ideologies. And no, the ideologies were not in the
communist countries. When media focus on President
Bush, they are doing the duty of presidential
coverage. Why are media considered unfree when they
focus on the presidents in a totalitarian regime in
those countries?
If media are supposed to make us informed citizens,
we can ask how well do they perform their role.
Perhaps we can test the people if they are well
informed, and the professor would chuckle to himself.
Then he would be generous to the ambitious
freethinking scholars and say that the level of
information and level of informed people perhaps do
not provide the required comparative scale, but they
merely show there is a disconnect somewhere.
Does the disconnect start at the dining room? Why is
it that in the American society, sanctity of privacy
is so highly regarded that the public sphere almost
goes amiss? Why should people discuss politics over
food when they can rather watch television? How
different is it in a country like Cuba where people
watch televisions in communities? Is it a good thing
that people cannot afford individual TV sets? What
have we done to community radio? How do we know what
the housewives feel as a collective experience? Is
there a distinction between citizens and consumers?
If the democracy needs citizens, do we have a
democracy existing today? Have the media not turned
us all into consumers? Why do students remain silent
inside the libraries? Why is there a “Do not Talk”
signboard at a place where debates must naturally
should take place?
Prof Gurevitch was never short of questions. When he
asked me what was my blog all about, I asked him to
go through it. He stressed that he does not even have
any interest to write emails to people. He does not
believe cell phones are tools of liberation. And yet,
the next time I saw him after that was at an informal
gathering of bloggers. I walked upto him to pay him
respect and give some company as he was the only old
man conspicuous by his presence sitting by the corner
leaving few empty benches ahead of him. He said he
was there to feel the pulse of the blogs. “Can you
lend me the video you took of the blog conference you
said you had attended in Washington DC last month?”
Prof Gurevitch decided to remain in my committee. Yes
the dissertation is about the blogs, but I shall
address the issues of noise, he said. I was
absolutely thrilled and remained grateful. I am yet
to know if the blogs are the vehicles of some sort of
liberation, or some sort of noise, but among many
words of wisdom that I have learned from Prof
Gurevitch, I ever so closely remember the most is his
note of caution to me: “Do everything that you must,
but take a pause once in a while in life’s journey
and look back. Who knows, you might discover you were
wrong in some ways. Then move forward again.”
Prof Gurevitch’s own life was a saga of pause and
play. In an academic world of strict schools of
thoughts, he had to choose his sides only to later
disown them gracefully. Earning a doctoral degree
through quantitative empirical analysis only to show
merits of theoretical qualitative scholarship later.
A Marxist scholar who would on more occasion than one
publicly deny the allegation. As the Howard Zinn of
the media studies in my view, Prof Gurevitch was
deeply saddened by the orthodoxy and elitism
pervading the Marxist scholarship today. To the
classroom he would often digress from Marx and go
beyond to Hegel, and as my good fortune, he would
then think for a while and say, “hmm..Saswat would
have a clue about Hegel, I am sure”.
He knew throughout of my spiritual and emotional love
for Karl Marx and Marxist-Leninist philosophies. He
was never the one to dismiss the merits of a system
that many in American academia swear has failed. He
was more concerned about the collective amnesia
regarding the constant failure of the democracy that
is being heralded as a success. Democracy was a
failure in the US as glaringly as it was in India.
Who are the ones researching about it? I brought to
him texts that were apolitical in many ways to walk
the safe lanes. He instead brought his notepad and
wrote down the names of the scholars I had proposed.
Gayatri Spivak was one of the many he would
subsequently go to read about. Feminism was not the
solution, and film studies he would stay clear of,
but like the blogs, his initial resistance was not so
much a denial of his want, as to test how well
committed were the arguments in favor of various
schools. Once convinced of the arguments, he would go
one step further to provide support. I remember
clearly how on the day of defense of my Comprehensive
examination he asked me in the end, “I am going to
ask you a question that I have not asked anyone
before.” I was naturally most curious and very
apprehensive. He then went on to say, “Frame a
question yourself that you would like to answer
because you think the question is important, and then
answer it yourself.” I was stunned, and delighted at
the same time. Was it not just the greatest
compliment I had ever received in my life? Or was it
perhaps the most difficult question I had ever faced?
Either way, it was a lesson I shall always cherish in
life, and a wisdom I shall pass along as I keep
growing up.
Prof Gurevitch had a sarcasm towards the so-called
free society that never really left him. He knew well
that the free society was free depending on how much
means of freedom one owns. Closer home, he knew how
free he was in the classroom depended on how much was
he going to be allowed to be. Even with his public
shyness from academic radicalism, he often was
branded in political terms. In the entire University
of Maryland Systems, he was the most qualified of the
professors to be offered the least compensation for
his contributions. A couple of years back when I had
checked into the public disclosure of annual salaries
of the university community, most faculty members who
were not even full Professors were being paid three
times more the amount than Prof Gurevitch himself.
Not that he ever discussed why it was so, but he
certainly alluded to the fact that even the
professors in the free society needed to buy
themselves some grants as well. These are the times
when there are way less grants for critical studies
research, and lot more funding for administrative
researches. In this world of unnecessarily positive
fancies, where undergrad students would much rather
hear of a beautiful career of television anchoring
than learn about media monopolies and exploitations,
it was only natural that critical media scholarship
was about to slowly go defunct.
A former colleague of the legendary Stuart Hall, Prof
Gurevitch relentlessly continued his scathing yet
constructive attack on the corporate media and
conclusively proved that “Media Studies” was not
about studying media alone, it was about ripping
apart the media as well. Media have always been
active agents of the ruling classes everywhere in the
world. It is time to honestly critique their roles
and needs. Prof Gurevitch in his inimitable wit
suggested a website in the classroom during the time
none of us had an idea it existed. Nakednews.com is
also a media, in fact it offers the very latest news,
except that it is more candid about the fetishism
surrounding television news. We laughed, but learned
it to be true as well.
Amidst the laughter and learning processes, there are
millions of words he spoke, and spoke well. Thousands
of examples he offered that brought life to a field
yet to be systematized. Evidences he suggested which
brought to surface the reality that human beings are
not scientific, how can the media be?
And beneath all his teachings, and erudite research,
he was forever a simple man who had good words to say
about different cultures, a winning way to speak with
the students, a collegial comrade to his beloved
college. And as I recollect the person who perhaps
was closest to him in academia in his later years,
Prof Kathy McAdams, saying to me, “Did you just take
a class with Michael? Did you not simply love him?” I
realize that not only have I been so fortunate as
having attended his class, I have always and shall
continue to love him as a human being I have been
proud to have known in this life.
Tags: Saswat, Media, Academic, Activism